Job Positing Tracking URL

This tool allows you to easily add campaign parameters to URLs so you can track Custom Campaigns.

Enter the website URL and campaign information

Fill out the required fields (marked with *) in the form below, and once complete the full campaign URL will be generated for you. Note: the generated URL is automatically updated as you make changes.

The full website URL (e.g. )

The referrer: (e.g. google, facebook, craigslist )

Marketing Medium: (e.g. job posting, referral, flyer )

Product, promo code, or slogan (e.g. job_posting )

Identify the paid keywords (customer service+job opening)


Share the generated campaign URL

Use this URL in any promotional channels you want to be associated with this custom campaign


More information and examples for each parameter

The following table gives a detailed explanation and example of each of the campaign parameters.

Campaign Source
Use utm_source to identify a search engine, newsletter name, or other source.
Example: Facebook, Craigslist, Google
Campaign Medium
Use utm_medium to identify a medium such as job posting, employee referral, flyer.
Example: employee referral
Campaign Name
Used for keyword analysis. Use utm_campaign to identify a specific product promotion or strategic campaign.
Example: utm_campaign=job_posting
Campaign Term
Used for paid search. Use utm_term to note the keywords for this ad.
Example: customer_service+job_openenings